
Originally Posted by
danielhowell
An autoresponder is an automated email or number of emails that land into your subscriber’s inbox when a trigger event occurs. The main goal is to engage with your audience as soon as they take action through a series of follow-up messages.Autoresponders are the simplest form of email automation. They can be a welcome email, an abandoned cart reminder or even a Thank you email. More complex use cases of autoresponder emails can be found in digital industries or Saas products, in the form of onboarding emails that nurture subscribers.